Branding and apparel design for Las Vegas lifestyle clothing store promoting the past, present, and future of local sports.

Vegasvarsity.com

Label design and creative campaign for new wine targeting young millennial wine drinkers.

Collection of brand and event creative for Fremont Street Experience in Downtown Las Vegas.

Start-up company LightSpeaker needed a solution to consumers not visualizing the basic concept of their product, a light bulb that can play music. Creative solved the issue with a collection of instruments assembled in the shape of a light bulb, portraying an explosion of light and sound. 

Logo and bottle rebrand for winery in southwest Michigan.

Official keyart for the first women’s world championship in UFC history, featuring Ronda Rousey in her first UFC appearance versus Liz Carmouche.

The Professional Fire Fighters of Nevada needed a new brand look that would raise their fundraising collateral to the same level as their heroic deeds. Projects included a new website, brochures, and multi-pronged social media campaign.

Official and concept options for a number of shows at various casino properties along the Las Vegas Strip.

Concepts and script options for :60 video spot launching the 2024 Athletes Unlimited Softball season in the birthplace of the game, the great sports city of Chicago.

Campaign creative for Human Rights Campaign Gala in Las Vegas from 2017 through 2019. Given the political climate, the organization was looking for artwork centered around recognizable elements of equality, justice and liberty. The goal was to build off current, more cynical artwork and turn it in to a more positive, human, and community based initiatives.

Renowned vegan chef Mayra Trabulse needed a modern rebrand as bright and bold as the dishes she creates. The new logo builds on the personality and equity of the old logo while creating a more updated and flexible design for todays digital spaces. 

Web banner campaign for Station Casinos promoting their STN sports betting app.

Selective creative for various campaigns for multiple franchises across the United States.

Logo and branding options for a sports podcast with outside of the box thinking and opinions.

Rebrand for design and fabrication company focusing on trade shows.

Official rebrand logo, campaign, and excluded design variations for the show formally known as Teatro Zinzanni, the popular dinner show spectacular.

Concept ad and logo for a sushi restaurant opening in the midwest. Creative aimed to link the asian cuisine to something more familiar to the demographic, such as barbecue.

Brand identity for judo and UFC legend Round Rousey.

Brand Identity for a prestigious publication focusing on high-end food, fashion, and all the finer things life has to offer.

Program books for UFC 189 and 194. Designed and formatted covers and interior sections. Other examples not shown include UFC 162 and UFC 175.

Eclipse Gaming needed a rebrand that updated the look of their collateral from logo, to business cards, landing page and game slicks.

Official keyart versions for UFC 166, the final bout in the trilogy of Cain Velasquez and Junior Dos Santos.

Brand identity for E-Commerce retailer specializing in mens ties and accessories.

Official poster for UFC 188 in Mexico City featuring Cain Velasquez versus Fabricio Werdum.

Logo update for Las Vegas' only 5-star gun range.

Key art for the 2016 Fright Dome, the largest haunted house chain in the country. Artwork featured a custom photo composite of the folk figure Krampus, and led to the highest revenue year to date.

Rebrand for the largest go-go dancer company in the nation. Identity included logo, business cards and social media promotional ads and graphics.

Poster series promoting UFC Black History Month. Creative takes on multiple meanings by honoring those who have fought literally and figuratively, from social injustices to the next contender.

From Jackie Robinson to Martin Luther King, from Jack Johnson to Muhammed Ali, from the MMA fighters of today to the neighbor next door, we all fight for something.

Key art for first UFC event in Macau, China. Direction was to include Bruce Lee and dragons, as the event took place in the chinese year of the dragon. Poster was inspired by retro kung fu posters and the entire process of it's creation can be found in the Case Studies section.

Launch campaign concepts for newly opened country bar at MGM Grand by way of Nashville, Tennessee.

Official campaign and unused comps for a theatrical dinner variety show with locations in Chicago, Seattle, and San Francisco. Rebranded in 2022 as Luminaire.